SwiftSyncSwiftSync Academy.
Free digital marketing training
for small business owners in the UK.
Three short lessons covering the three things that actually move the needle for a small UK business: Google Business Profile, modern SEO, and using AI tools properly. Three interactive tools, one certification. Built by a working web design agency in Sutton Coldfield — not a generic course platform.
Three lessons. No fluff.
Designed to be done in order, but you can dip in anywhere. Your progress saves in this browser.
Google Business Profile Mastery
The highest-ROI marketing channel most UK small businesses are leaving on the table.
- •~25 min read
- •30-point GBP Mastery Checklist
Modern SEO 2026
What still works, what's broken, and how to think about SEO in an AI-search era.
- •~30 min read
- •15-point SEO Self-Audit (scored)
AI Tools for Small Business
Where AI saves real hours, where it gets you in trouble, and the tools worth paying for.
- •~25 min read
- •30+ prompt AI Library
Pass once. Carry it forever.
- ✓20 questions drawn from a larger pool — no two assessments are identical
- ✓80% to pass · unlimited retakes with a 30 minute cooldown
- ✓Downloadable PNG and A4 landscape PDF certificate
- ✓One-click LinkedIn share with a pre-filled message
- ✓Shareable link anyone can open to view your certificate
- ✓Plus an unlockable GBP Mastery sub-certificate from Lesson 1's checklist
One short test, then your certification.
20 questions drawn at random from a larger pool, covering all three lessons. 80% to pass. Unlimited retakes with a 30-minute cooldown between attempts.
UK small businesses who do real work.
Plumbers, cafes, retailers, accountants, dentists. The kind of business where the owner is also the marketing department. Most lessons take 25 minutes; the interactive tools become permanent reference assets.
About the Academy.
Nothing. All three lessons, every interactive tool, every quiz, and the certification are free. No paid tier, no upsell, no card on file.
About 80 minutes of reading if you go through all three lessons. The interactive tools (checklist, audit, prompt library) you can use as a working reference whenever — they save in your browser.
Us — SwiftSync. We're a hand-coded web design agency in Sutton Coldfield. Five years building for UK small businesses, and the Academy is everything we've found ourselves explaining to clients over and over, written down properly.
Honest answer: it's a credibility asset. We hope a small number of people who find it useful eventually need a website. The vast majority will just use it and never speak to us, and that's fine.
Honest answer: it's recognised by us. We don't claim it's a CIM or Google qualification. It's a nice, well-designed certificate that shows you worked through the material and passed an 80% assessment — perfect for a LinkedIn post, not for putting on a CV next to a degree.
Yes, unlimited times. There's a 30-minute cooldown between attempts so it isn't gameable, but otherwise no limit.
No. We use it to send what you asked for (PDF report, certificate) and, only if you tick the optional box, occasional updates from us. We don't sell, swap, or share email lists.
The principles, yes — they're not ours, they're industry best practice. The text and interactive tools themselves are SwiftSync property. If you want to reference us, link to swiftsync.uk/academy and we're delighted.
All progress is saved in your browser only — no account, no sync, no tracking beyond standard site analytics.